Naturization - A non-thermal,
solid state alternative to pasteurization that preserves flavor and nutrients while reducing energy consumption.

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Welcome to Hieco

HIECO, a division of May-Ruben Technologies,  was created to own and commercialize the IP surrounding Naturization™.  The overall objective is to produce a novel device and methodology for killing living organisms within fluids, without heat or chemicals and using only nominal amounts of electrical energy.